Providing a full brand consultancy to launch an online subscription service, aimed at businesses to provide a wellness program to their staff.
Reflecting on the founder Kirsty's natural, holistic approach to wellness, the concept is based on the four elements essential to life: Air, Earth, Water & Fire.
Visual and audio elements were created to introduce the four key areas of the business, as well as class specific content.
Scope: Concept, Art Direction, Design, Copywriting, After Effects & Content Management
Videography by Dan Oaten - dan@underlinethesky.com
Showreel of the class video intros
Content was also applied to be used across her marketing materials and social media channels.
